We only do what we can do well.

Challenge us to do something and we’ll find a way to figure it out. People trust us like that. However, these are the key areas we focus on to give our clients top notch, focused service. Not sure what you need? Send us a message.


UNIQUE CONSULTING THAT GETS you where you want to go.

"Whether you are just starting out, or an established company looking to re-brand and elevate, Alex can get you to where you want to be. Hardworking and dedicated to the needs of her clients."

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Cydney T.
Construction Admin Solutions

New & Growing Business

Avoid jumping through hoops to get to the places you need.


For creative and effective methods to help you earn more.


When you need a strong message to send out to the world.

Saas & Workflow

When you're looking to save money and improve performance.

Digital Presence

For those who wish to make a big impact in the digital realm.

Human Capital & DEI

We can help you recruit, retain, review and revive your team.

Whether you need something once, twice, thrice, or ongoing, we've got you covered.

While we offer a range consulting packages, if you prefer hourly, feel free to contact us for our hourly rates and retainers. We also offer strategy sessions, event consultations and more. If you just need to book a session, feel free to do so :)

*Also, don't forget to ask about special discounts for our affiliated partners, members, and associations

Ready? Get started:

Looking for something a little less committed within a certain budget? Try a monthly consulting plan.

Maybe this all sounds good but you're just not sure yet. Or maybe you only need a little bit of insight right now. That's okay. Whatever the case, these consulting plans will allow you to get as deep into the water as you like, if you're not ready to "swim with the sharks." One email or 10 minute phone call could save you thousands (literally). No commitment. Cancel anytime.

also keep in mind...

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All plans include unlimited email communication and video responses
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Strategy/Coaching Calls are 35 mins via Phone or Video Conference (your choice)
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New Workshops Every Month for up to 3 team Members
(limited time only)
Perfect for avoiding basic blow ups and streamlined advice
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Unlimited Emails + Video Responses
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1 FREE workshop a quarter
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5% off additional services
Green Checkmark
(limited time only)
When you just need a bit more strategy on your path
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Unlimited Emails + Video Responses
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3 FREE workshops a quarter
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Monthly Strategy/Coaching Call
Green Checkmark
10% off additional services
(limited time only)
Great when you need consistent strategic oversight
Unlimited Emails + Video Responses
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5 FREE workshops a quarter
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Bi Weekly Strategy/Coaching Calls
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15% off additional services
(limited time only)
Those who are looking for strategic growth
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Unlimited Emails + Video Responses
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Unlimited FREE workshops
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Weekly Strategy/Coaching Calls
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One Hour Strategy Session
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20% off additional services
Call for Details
We understand that you may desire a plan more tailored for your needs. We'll be more than happy to speak with you about adjusting to meet your custom standards. Whether that means working with additional team members or departments, regular audits and or analysis, or something else particular to your organization, we can help.


There are a number of valuable workshops that we offer. You can find me teaching at Chambers, Corporate Offices, SCORE, and many other places. While we offer a very long list of workshops, some of our favorite repeat workshops are listed below. You can attend a workshop as they come up on the calendar, through one of our strategic partners, or you can schedule a workshop for you and your team to participate. Reach out to us for a current list of workshops that are being offered for the year. Workshops can be virtual or in person depending on location.

*Are you a Chamber or business style organization looking to offer a workshop to your audience? Send an email to partner@hinsandco.com to access special rates and request a full list of course offerings, with over 2 dozen workshops and more added regularly.


This workshop is best for those who are looking to start a business. We'll cover everything from viability, incorporation and naming, to the tools and resources needed to get your business off the ground. This workshop is not about theory, it's about practice. Attendees will leave this workshop ready to incorporate, strategize, and make the next move for their business venture. We'll also cover all the pitfalls and things to look out for, so you can keep your business debt free and open. You'll get everything you need to know about starting a business, but also everything that could totally backfire and blow up in your face to avoid. Powerful.

This workshop is 4 hours long - contact us to find out when our next workshop takes place


Despite the evolution of marketing over the years, email is still one of the most effective ways to grow your business when you incorporate a thoughtful digital strategy, master the fundamentals and create content your followers enjoy. In this workshop you will learn:

• How to create an email strategy
• Selecting the proper email marketing tools
• Crafting a well designed email that gets opened
• The vast number of ways to grow your email list

Whether you're just beginning or experienced, this workshop is updated almost every time it's taught with new insights and data to maximize your email marketing journey.

This workshop is 2 hours long - contact us to find out when our next workshop takes place


Everyone can and should be selling online. This workshop covers the how, why, and steps to make that happen. This power packed 90 minutes will blow your mind and provide the direction you need to get started in online selling. Whether its eCommerce, monetizing a blog, or setting up an online store, this workshop will cover all that and then some.

This workshop is 2 hours long - contact us to find out when our next workshop takes place


Google for Business is a powerful and severely under utilized asset to several organizations. From being found online to creating a powerful listing packed with 5-star reviews, you're missing the mark when not taking advantage little piece of digital heaven. This workshop covers not only how to establish a Google for Business page, but all the properties involved, new settings, creating a stellar listing and making the most of the features.

This workshop is 3 hours long - contact us to find out when our next workshop takes place

Top Tech to Make Your Digital Presence Supreme

Did I say how much I love software and technology? If you need to know the best tools that will work for you business, you're in the right place. I breathe SaaS and look at new tools every week. There's just no software I can't learn :) Here are three key areas business owners miss in ensuring their online presence is optimal and rewarding.

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Make sure your website is working beautifully on the front and backend by letting us evaluate your site's SEO, security and compliance

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Is your website accessible? We'll help you plug in the missing pieces and implement the tech to give all users a fantastic web experience

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You need more than a great website to be found. Learn how to make your digital presence POP from optimized listings to social media

Photo of Alexandra Renee Poelstra

I'd love to speak at your next event.

If you want to wow your audience regardless of what age or stage they are in life, bring me along. I'm a woman of many many labels, allowing me to speak to a variety of groups. Whether its tech, faith, motherhood, or who has the best buffalo sauce, I promise to deliver each and every time.


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Join my super secret email club to enjoy some of my exclusive updates that I always sometimes never send :) Oh but when I do send something it's like really really good.

Okay, if I do something pretty awesome or helpful, I'll let you know... I think...
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Looking for something else?

Let us know what you need and we'll see if it's in the wheelhouse. We're very crafty at adjusting to fit your specific needs. Just because it's not here, doesn't mean we can't do it. No one knows better than us when to be the difference, the exception or the rule, right?